Style Diary: Meet The Creators Behind Fashion Online Leina Broughton Brand

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As a seasoned body shape expert, I know how a well designed and perfectly cut dress in a jersey fabric can make a client feel and look a million dollars.

I have followed fashion online Queensland label Leina Broughton for a while, admiring their cuts for all women and their bright colours and patterns.

I wanted to know more about what drives these creative ladies.

Leina Broughton the brand was founded by Leina Broughton, a former designer for Trenery, and Fleur Richardson.

As a brand, Leina Broughton continues to grow and blossom and I have many Style Angel clients who have tried and loved their pieces.

The brand develops and manufactures in Australia, making every piece you buy an investment.

Leina, tell me about how Leina Broughton the fashion online brand came about? 

"I had been working for many other well known Australian brands and it was time to take the leap of faith and follow through with my passion for designing for the modern professional woman. Creating fashion online garments that were effortless, chic and relevant to our busy lifestyles.
Fleur and I met in 2013 and there was an instant synergy with our approach and skill sets. Within 6 months we were jumping into partnership and taking the fashion online brand to a completely new level."

Fleur, what defines the Leina Broughton woman?

"She understand the importance and the power of looking and feeling good and also recognises quality. She also understands that her style journey is not necessarily about shopping for the clothes and that finding her own style has nothing to do with actual garments."
Leina and Fleur, what is coming up for Spring/Summer 2018? 
Beautiful bright statement prints on classic cut dresses that move effortlessly from desk to event with ease.
Fashion Online
Use Code "styleangel" to receive $25 of your first purchase

As a designer, Leina, tell me about your fit and sizing guide.

"As our fabrics have a great firm stretch it is easy to move between sizes due to the flex-fit in our styles. We provide key measurements under each garment description online."
And Fleur, can clients contact your office for help with sizing?
"Yes absolutely, if a client is unsure then she can send through her measurements in cm (bust, waist, hip and height) to our in-house stylist Tracey Tarr for guidance to the perfect fit.
We are available for a telephone chat Monday to Thursday on (07) 5522 1733 and ladies can also book a one-on-one fitting (by appointment only) with Tracey in our Burleigh Heads studio."

Fleur, could you tell me about your return policy?

"We only believe in keeping what you love so have a no questions asked returns policy."

Leina, what are your most popular pieces ?

"We are known for our classic reversible jersey wrap dress, with the Stella dress being our 1st coveted style."
Fashion Online
One dress worn two ways!! Wear as a boatneck or spin her around to wear as a V-neck for the perfect desk to dinner option... and no one will know it's the same dress!

Ladies, do you have any stockists in NSW women can visit?

"All our garments are available online only. If you are unsure of what size or style will suit then you can contact our studio for guidance."
A kind offer to Style Angel Clients and Followers
"We would like to offer Style Angel followers and Clients a $25 discount they can use on their first purchase with us."
What: $25 Discount code to use on first purchase
Expires: 31st December 2018
Code: styleangel

https://leinabroughton.com.au