Iconic Australian retailer Country Road has launched Trenery, a new brand that aims to redefine fashion
for 40-plus men and women.
Trenery will fill a gap in the market by providing fashion which is relevant, beautiful, simple and stylish with the same Country Road focus on quality, fit and value.
Country Road has been a part of the Australian retail landscape for more than 30 years and has a strong,
loyal and growing customer base. The brand has taken on a younger focus in recent years, which has
attracted new customers and delivered strong financial results. It has also created the opportunity for
Trenery, which will appeal to older customers, many of whom will have grown up with Country Road.
People in their 40s and beyond follow fashion trends, want to look good and want brands that are
designed specifically for where they are today. That doesn’t mean dowdy, boring or safe but modern,
accessible ‘everyday luxury’.
Click here to find your nearest Trenery Store
Blog written by Angela Barbagallo, Fashion Stylist
Style Angel Corporation Pty Ltd
1 Bracken Close Engadine NSW 2233 Australia
Ph 02 9520 9940 Fax 02 9520 9018 Mob 0407 032 531
[email protected] www.styleangel.com
Leave a Reply